"Million Dollar Weekend" by Noah Kagan is a step-by-step guide for entrepreneurs on how to launch a business in just 48 hours.
It focuses on overcoming fears of failure and rejection, offering practical methods for generating ideas, validating them, and quickly acquiring paying customers.
"Small EXPERIMENTS, repeated over time, are the recipe for transformation in business, and life." —Noah Kagan
Why should you read it?
You should read "Million Dollar Weekend" if you're serious about starting a business but find yourself stuck in the planning phase.
Noah Kagan's approach is all about getting out of your own way, launching quickly, and learning from real-world feedback.
The advice is straightforward, actionable, and designed to help you make tangible progress toward a successful business in a short time frame.
The ONE Thing by Gary Keller and Jay Papasan emphasizes focusing on the single most important task in any area of your life to achieve extraordinary results.
The book teaches the power of prioritization, guiding readers to simplify their approach by identifying and acting on the "one thing" that will make the biggest impact in their goals, careers, or personal lives.
"What’s the ONE thing you can do, such that by doing it, everything else will be easier or unnecessary?" —Gary Keller
Why should you read it?
I read The ONE Thing, and it completely shifted how I think about productivity.
Instead of trying to juggle everything at once, this book taught me to focus on what truly matters—what will drive the biggest results.
If you feel overwhelmed with too many tasks or unsure where to start, The ONE Thing will show you how simplifying and narrowing your focus can lead to extraordinary success.
Expert Secrets by Russell Brunson is a guide to becoming an expert in any field and building a profitable business by selling products like books, courses, and coaching.
He shares strategies for building a loyal audience through storytelling, copywriting, persuasion, and movement-building, along with his "perfect webinar" script for creating an effective sales funnel.
"The expert offers someone a new opportunity and then guides them to a result with a future-based cause." —Russell Brunson
Why should you read it?
You should read Expert Secrets if you want to turn your knowledge or passion into something impactful and profitable.
Brunson doesn’t just discuss marketing theories—he gives you a clear roadmap with actionable steps to build a thriving online business and connect meaningfully with your audience.
"Measure What Matters" by John Doerr is a book about a system called OKRs (Objectives and Key Results).
It’s a simple way to set goals and measure progress so you can stay focused and get things done.
The book shows how big companies like Google and Intel use OKRs to dominate their industries, and how you can use them too—whether for a team, a business, or even for your personal goals.
"A management methodology that helps to ensure that the company focuses efforts on the same important issues throughout the organization." —John Doerr
Why should you read it?
You should read Measure What Matters because it teaches a super simple and powerful way to set goals as a team and actually achieve them. There are great case studies from inside top companies and startups like YouTube, Adobe, and MyFitnessPal.
Trying the method, I was able to focus on my top goals and make progress on them in a measurable way.
If you want a clear plan for reaching your goals and a way to track how you're doing, this book is awesome.